Welcome!

My name is Steven Craig, founder and owner of Wine Mine. The brick & mortar store in Telluride has been in business for over 20 years. While we sell products, our cornerstone is service. We pride ourselves on our knowledge of the products we sell and constantly strive to ensure that every customer is 100% satisfied.

We specialize in unique, small production wines of impeccable quality and value. We've developed a reputation for carrying wines that deliver a high “bang for the buck” ratio. We look for value in wine, meaning we prefer wines that drink substantially above their peers at the same price point. We screen every wine before it hits our shelves. For every 30-50 wines we sample, one makes it past our screening process.

Many of the wines we carry have been made using organic, biodynamic or sustainable growing practices. We do our homework and are aware of which wines comply with these standards, even though most will not mention it on the label. Many of the wines in our portfolio will not have a rating. That is because the big rating guys only rate wines over a certain production level and many of our wines fall under that threshold.

Over the years of helping thousands of customers select just the right wine, I've noticed that I possess an ability to ‘dial in’ to a customer's palate. Meaning, I’ve had great success in guiding our customers toward new wines that suit their palate, pocketbook and menu. I can’t describe the satisfaction I feel when a customer calls to say that we ‘nailed it.’  It's rewarding. I hope that my staff and I can do the same for you.

If, at any time you are displeased with the level of service or quality of the product you receive, please call me directly at the number at the bottom of this page and I will personally work with you to remedy any problem.

Our newest and most unique offering is our actual “wine mine.”  I’m really excited about this because it’s FUN! We identified an old abandoned mine close to our store, sealed it off, secured it, and now offer it for short or long term wine storage. [A bit of trivia: Mines and caves throughout the world average 55 degrees once you get far enough into the earth.] So, with Mother Nature providing the perfect cellaring temperature, we can provide an environmentally conscious method of wine storage. We are truly reusing and recycling. Call the store for details.

Telluride, Colorado

Located in the southwest corner of Colorado, Telluride sits at an elevation of 8,750 feet above sea level. Yes, the air is thin up here, but the beauty is unsurpassed. A former mining town dating back to the mid 1800s, our quaint little village of only 2,200 year-round residents has evolved into a world-class ski resort in the winter and Colorado's #1 festival destination in the summer.  While small in population, our clout as a world-class destination makes us a desirable location for many hard-to-find products.  Our inventory is filled with select and highly sought labels rarely seen in other stores.

Our Staff

Steven Craig – Owner, Sommelier

My life-long interest in wine dates to my college days. As a college student in Salzburg, Austria, I leveraged that proximity to broaden my knowledge of European wines. Upon return to my native California, I expanded my scope with frequent and often lengthy trips into California’s burgeoning wine country. For three seasons, I worked at a winery deepening my insight into the industry.

I strive to de-mystify wine, remove its pretension and make it an approachable, comfortable topic for everyone. 

I look forward to hearing from you or better yet, meeting you in person!

- Steven Craig, Owner, Sommelier